Rockett Interactive

Client Success D
Campaign Goal: Drive motivated customers seeking lawn service to their website

Activities:

Used geographically-targeted paid search to increase customer acquisition as well as positioning their brand as a lawn care leader in targeted Lawn Doctor markets.

Bottom Line:
Successfully achieved client goals:

Exceeded the goals set by the client for number of leads generated.
Established measurement through completed evaluation requests/leads generated and franchisee searches using third party Ad Serving technology.
Campaign success led to a shift in the allocation of marketing budgets, as well as an increase in online spending.